{"id":3218,"date":"2021-11-16T22:48:13","date_gmt":"2021-11-16T22:48:13","guid":{"rendered":"https:\/\/www.marixperience.com\/zasto-se-voli-wow-dozivljaj-autor-marija-lazarevic-msc\/"},"modified":"2021-11-16T23:51:50","modified_gmt":"2021-11-16T23:51:50","slug":"zasto-se-voli-wow-dozivljaj-autor-marija-lazarevic-msc","status":"publish","type":"post","link":"https:\/\/www.marixperience.com\/me\/zasto-se-voli-wow-dozivljaj-autor-marija-lazarevic-msc\/","title":{"rendered":"Za\u0161to se voli WOW do\u017eivljaj?"},"content":{"rendered":"<div class=\"bt_bb_wrapper\"><p>Kada gost\/kupac\/korisnik do\u017eivi onaj, svima drag momenat, tzv. Wow!, pru\u017eamo mu prijatno iznena\u0111enje. Ne samo \u0161to prevazilazimo njihova o\u010dekivanja, ve\u0107 susre\u0107emo njihove potrebe promi\u0161ljeno i na neo\u010dekivani na\u010din. To je izraz na\u0161eg autenti\u010dnog interesa za osobu koja tra\u017ei na\u0161e usluge, a ne samo za transakciju (plati za odre\u0111eni proizvod ili uslugu).<\/p>\n<p>Ovdje se radi o uspostavljanju trajnih li\u010dnih emocionalnih veza sa empatijom, zahvalno\u0161\u0107u i velikodu\u0161no\u0161\u0107u. Radi se o svijesti o zajedni\u010dkim ljudskim problemima koji razlikuju svakog kupca. Radi se o istini, radi se o zna\u010denju, radi se o detaljima koji se ne mogu mjeriti.<\/p>\n<figure id=\"attachment_3212\" aria-describedby=\"caption-attachment-3212\" style=\"width: 320px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-3212\" src=\"https:\/\/www.marixperience.com\/wp-content\/uploads\/2021\/11\/CKKoz9zn907-640x782.jpg\" alt=\"\" width=\"320\" height=\"391\" srcset=\"https:\/\/www.marixperience.com\/wp-content\/uploads\/2021\/11\/CKKoz9zn907-640x782.jpg 640w, https:\/\/www.marixperience.com\/wp-content\/uploads\/2021\/11\/CKKoz9zn907-768x939.jpg 768w, https:\/\/www.marixperience.com\/wp-content\/uploads\/2021\/11\/CKKoz9zn907-320x391.jpg 320w, https:\/\/www.marixperience.com\/wp-content\/uploads\/2021\/11\/CKKoz9zn907.jpg 1080w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/><figcaption id=\"caption-attachment-3212\" class=\"wp-caption-text\">Wow do\u017eivljaj. Izvor: Google<\/figcaption><\/figure>\n<p>Na dana\u0161njim ultra-konkurentnim tr\u017ei\u0161tima gdje se svaka firma &#8216;iz petnih \u017eila&#8217; bori za svoje &#8216;par\u010de torte&#8217;, preduze\u0107a zahtijevaju trajne odnose sa kupcima. Kako mo\u017eemo imati proizvode i usluge propra\u0107ene Wow do\u017eivljajem?<\/p>\n<p>Moramo u\u010diniti da Wow! do\u017eivljaj korisnika bude zna\u010dajan dio dizajna proizvoda\/usluge, a to zahtijeva kontinuirani kontekst odlu\u010divanja o kulturi i sre\u0107i kao temelj za svakodnevno poslovanje.<\/p>\n<p>&nbsp;<\/p>\n<p>Danas, kada u poslovanju ni\u0161ta nije zagarantovano niti sigurno jer se tr\u017ei\u0161te i sva de\u0161avanja koja ga \u010dine mijenjaju br\u017ee nego ikad do sada, najbitnije je prepoznati ono \u0161to nam mo\u017ee pomo\u0107i u radu. Pomo\u0107i \u0107e nam ako pratimo svoje sopstvene osje\u0107aje jer smo i mi sami ne\u010diji kupci\/gosti. Oslu\u0161nimo sebe kako reagujemo u raznim situacijama prilikom spoznavanja novih do\u017eivljaja i napravimo obezbije\u0111eno poslovanje, bar na neko vrijeme.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Kada gost\/kupac\/korisnik do\u017eivi onaj, svima drag momenat, tzv. Wow!, pru\u017eamo mu prijatno iznena\u0111enje. Ne samo \u0161to prevazilazimo njihova o\u010dekivanja, ve\u0107 susre\u0107emo njihove potrebe promi\u0161ljeno i na neo\u010dekivani na\u010din. To je izraz na\u0161eg autenti\u010dnog interesa za osobu koja tra\u017ei na\u0161e usluge, a ne samo za transakciju (plati za odre\u0111eni proizvod ili uslugu). Ovdje se radi o&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[54],"tags":[],"_links":{"self":[{"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/posts\/3218"}],"collection":[{"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/comments?post=3218"}],"version-history":[{"count":2,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/posts\/3218\/revisions"}],"predecessor-version":[{"id":3245,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/posts\/3218\/revisions\/3245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/media\/3246"}],"wp:attachment":[{"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/media?parent=3218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/categories?post=3218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marixperience.com\/me\/wp-json\/wp\/v2\/tags?post=3218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}